|
Relationals CRM Handles The Truth's Sales Team
Indiana Newspaper The Truth Optimizes Sales Efforts with Relationals (SUNNYVALE, CA) Relationals, the leader in customer relationship management (CRM) and sales force automation (SFA) for the newspaper and media industry, announced today that the Truth has selected the Relationals on-demand CRM platform to manage advertising operations and drive sales and marketing. The Truth, serving northern Indiana and a Lee Enterprises' newspaper, has used Relationals CRM to drive improve sales and marketing of their advertising processes. The Truth relies on Relationals to keep their team on task with customer contact, email and telesales campaigns, and to drive improved visibility for sales management staff. About Relationals, Inc. Relationals, a pioneer of robust, web-based, multi-tenant business applications, is a recognized leader in CRM and SFA solutions for sales, marketing and customer service. Relationals' highly adaptable CRM is helping major media industry leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline the processes of attracting, retaining, and servicing customers. Its success is the direct result of being one of the most easy-to-use, feature-rich, and cost effective on-demand platforms available..
|
 |
|
 |