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Sales Team at the Missoulian Grows with Relationals CRM
Montana's Premier Newspaper Logs In to Drive Customer Operations (SUNNYVALE, CA) Relationals, the leader in customer relationship management (CRM) and sales force automation (SFA) for the newspaper and media industry, announced today that the Missoulian has selected the Relationals on-demand CRM platform to manage advertising operations and drive sales and marketing. The Missoulian, serving Montana's growing Missoula Valley and a Lee Enterprises' newspaper, is relying on Relationals CRM to drive sales for its daily print and online editions. The publisher is able to ensure proper advertiser follow-up, market to new leads and prospects as well as existing accounts, and provide greater customer service to its advertisers. About Relationals, Inc. Relationals, a pioneer of robust, web-based, multi-tenant business applications, is a recognized leader in CRM and SFA solutions for sales, marketing and customer service. Relationals' highly adaptable CRM is helping major media industry leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline the processes of attracting, retaining, and servicing customers. Its success is the direct result of being one of the most easy-to-use, feature-rich, and cost effective on-demand platforms available..
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