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Community News Publications Selects Relationals CRM
Floridian Provider of Seven Community Newspapers to Maximize Advertising Potential (SUNNYVALE, CA) Relationals, the leader in customer relationship management (CRM) and sales force automation (SFA) for the newspaper and media industry, announced today that Community News Publications of Lutz, Florida, has selected the Relationals on-demand CRM platform to automate sales force operations and marketing. Community News Publications, who runs seven community papers including print and online, will use Relationals to improve sales of advertising within the diverse Tampa suburbs. Relationals, the leading CRM for the newspaper industry, was chosen because of its expertise in the industry and for its commitment to helping surburban newspapers thrive. About Relationals, Inc. Relationals, a pioneer of robust, web-based, multi-tenant business applications, is a recognized leader in CRM and SFA solutions for sales, marketing and customer service. Relationals' highly adaptable CRM is helping major media industry leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline the processes of attracting, retaining, and servicing customers. Its success is the direct result of being one of the most easy-to-use, feature-rich, and cost effective on-demand platforms available..
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