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Relationals Wins Over The Columbus Dispatch
Columbus, Ohio's Primary Newspaper Using Relationals CRM (SUNNYVALE, CA) Relationals, the leader in customer relationship management (CRM) and sales force automation (SFA) for the publishing and media industry, announced today that The Columbus Dispatch in Ohio has selected the Relationals on-demand CRM platform for lead management and advertising sales processes. The Dispatch and its family of media products looks to streamline lead and customer acquisition and management on Relationals' unified, on-demand CRM platform. Relationals provides the essential business intelligence and automated functionality needed for newspaper and media-related advertising efforts. About Relationals, Inc. Relationals is a recognized leader in on demand CRM solutions for sales, marketing and customer service. Relationals Customer Relationship Management (CRM) solutions, products and services strengthen customer relationships, improve customer satisfaction and reduce costs by streamlining the process of attracting, retaining, and servicing customers. Relationals is the most easy-to-use, feature-rich and cost effective CRM solution in the market. Relationals customers include newspapers from E.W Scripps, Knight Ridder, Lee Publications, McClatchy, Hearst Communications and ANG Newspapers..
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