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Fremont Tribute Using CRM to Improve Advertising Efforts

(SUNNYVALE, CA) Relationals, the leader in customer relationship management (CRM) and sales force automation (SFA) for the newspaper and media industry, announced today that the Fremont Tribute in Nebraska has selected the Relationals on-demand CRM platform to streamline their customer management and advertising sales processes.

The Fremont Tribune hopes to unify sales efforts around its growing community newspaper and optimize their advertising operations. Relationals' long history with the newspaper industry as the leading CRM and its on-demand features and functionality made it the right choice for the Fremont Tribune.

About Relationals
Relationals, a pioneer of robust, web-based, multi-tenant business applications, is a recognized leader in CRM and SFA solutions for sales, marketing and customer service. Relationals' highly adaptable CRM is helping major media industry leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline the processes of attracting, retaining, and servicing customers. Its success is the direct result of being one of the most easy-to-use, feature-rich, and cost effective Web 2.0 platforms available.